For Cedar Door’s 50th anniversary, the goal was to refresh the brand without losing the easygoing personality and local history that have made it an Austin favorite since 1975. The updated system brings greater consistency across signage, menus, merchandise, events, and packaged products while still feeling distinctly Cedar Door. The refresh also extended to the restaurant’s signature Mexican Martini Mix, bringing one of its best-known offerings into a retail-ready package with a stronger connection to the larger brand.
Role
Creative Partner • Brand Refresh • Packaging Design • Production Artwork
Deliverables
Brand Identity & Style Guide • Mexican Martini Mix Packaging • Menus • Signage • Marketing Assets
